When I was a tadpole and had just entered college with the intention of studying advertising, I used to love, I mean LOVE the J. Peterman catalogue. Waaaaaay before Seinfeld, I thought it was cool as the dark green interior of a rain forest in Brazil, where the natives ... uh, you get the idea. It was a very hot love affair.
Imagine my joy at finding his online catalog. He does what every copywriter longs to do ... evoke a scene, titillate the senses -- and sell, baby, sell.
The item that sparked my imagination is still there: the Irish Cloak. I still want it. I still can't figure out how to justify it. But it's good knowing it's still out there.
Friday, July 23, 2004
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1 comment:
I'm a big Seinfeld fan, but I had no idea that J. Peterman was real! How funny! I'll have to go see what they really have.
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